IMG Worlds of Adventure in Dubai: the Largest Indoor Theme Park

From meeting the Avengers to escaping dinosaurs: how to get the most out of a world where summer lasts forever.

What if you could escape Dubai’s heat not just into the cool, but straight into four different universes? That’s exactly the idea behind IMG Worlds of Adventure, a colossal fantasy world the size of 28 football fields, where summer lasts forever and a new adventure awaits around every corner. If you’re looking for the answer to the question of where to go for thrilling experiences when the thermometer outside reads +40°C, you’ve found it. To help you navigate this labyrinth of wonders, think of me as your guide. Together, we’ll walk through each zone, figure out which rides truly take your breath away, find the best spots for photos, and reveal secrets on how to beat the queues. Your job is to get ready for adventure; mine is to make sure your day at IMG Worlds goes perfectly.

Four worlds under one roof: The park’s themed zones

The park’s structure is meticulously designed: four main zones and a central boulevard, IMG Boulevard, which serves as the connecting link. Each zone is a separate universe with its own unique atmosphere, characters, and, of course, unforgettable entertainment.

2.1. MARVEL: at the epicenter of the battle for the universe

Have you always dreamed of being in the heart of the battle for New York, standing shoulder to shoulder with the Avengers? The MARVEL zone is a high-tech embodiment of that dream. The main rule here: there are no spectators. Only recruits ready to join the fight. And when Ultron attacks, you’ll have to dodge for real.

Key attractions:

• Hulk Epsilon Base 3D: Get ready for total immersion. This isn’t a movie, it’s a real combat simulation. You find yourself inside a capsule with a 360-degree panoramic screen, and a moving platform makes you physically feel every blow and explosion in Hulk’s battle against his enemy.
• Thor Thunder Spin: This attraction is simple in design: it picks you up and spins you around. It spins you so fast that for a few minutes you forget where the sky is and where the ground is, only remembering when you’re released back onto solid ground with a smile. A true centrifuge for training superheroes.
• Spider-Man Doc Ock's Revenge: Thrilling roller coasters whose cars race through meticulously recreated urban landscapes of New York. You’re not just riding along the tracks, you’re chasing Doctor Octopus, dodging obstacles and flying just centimeters away from skyscrapers.
• Avengers Battle of Ultron: An interactive 5D raid where you’re aboard a Quinjet with Iron Man and Captain America, fighting off an army of Ultron’s robots. Here, not only reaction speed matters, but also teamwork.

This zone is designed for fans of the Marvel universe, adrenaline junkies, and anyone who wants to feel like part of the legendary team.

2.2. Lost valley: the roar of dinosaurs in prehistoric jungles

The first thing you hear in the Lost Valley isn’t music—it’s a roar. And the chilling click of The Velociraptor’s launch catapult. This zone transports you millions of years back in time, to a world ruled by giant reptiles, where the air is filled with primal power and speed.

Key attractions:

• The velociraptor: The fastest and tallest roller coaster in Dubai. Its main highlight is the launch, which is so intense it takes your breath away. In just three seconds, the train accelerates to 100 km/h and literally shoots out of the park’s cool jungles into the scorching sun of the real Dubai desert, only to plunge back into the saving shade in a dizzying loop.
• Predator: First, a slow, almost meditative ascent to the very top of the park, giving you a few seconds to take in the breathtaking view of the jungle... then comes a sudden drop and a free fall at a 90-degree angle. A scream of delight (or terror) is guaranteed.
• Forbidden territory: An exciting safari adventure in jeeps deep into the jungle. There’s no speed or g-forces here, but instead incredibly realistic, life-size animatronic dinosaurs that move, roar, and stare directly at you.

The perfect spot for thrill-seekers, fans of Jurassic Park, and lovers of classic American roller coasters with character.

2.3. Cartoon network: nostalgia and fun for the whole family

Remember Saturday mornings in front of the TV? This zone is a living embodiment of those moments, a vibrant, colorful world where the heroes of Cartoon Network cartoons come to life. Here, adrenaline takes a backseat to pure fun and genuine smiles.

Key attractions:

• Ben 10 5D Hero Time: An exhilarating 5D theater experience where you don’t just watch a cartoon, you feel every twist, gust of wind, and splash of water as you help Ben Tennyson save the world. A fantastic adventure for the whole family.
• The Powerpuff Girls - Mojo Jojo’s Robot Rampage!: A lively carousel that will lift you high into the air. You’ll soar above Townsville, helping the Super Chumps battle the evil robot Mojo Jojo.
• Adventure time - the ride of Ooo with Finn & Jake: A leisurely monorail ride above the entire Cartoon Network area. It’s the perfect way to take in the magical land of Ooo and its inhabitants from a bird’s-eye view—and decide where to head next.

This zone is designed for families with younger and middle-aged children, as well as for adults who grew up watching these cartoons and want to relive their childhood for a couple of hours.

2.4. IMG Boulevard: an island of calm in the midst of the storm

Stepping out of the roaring jungles or the devastated New York, you enter IMG Boulevard, where the pace of the park suddenly slows down. This is the park’s main thoroughfare, a relaxation zone where quiet music replaces the screams from the rides, and the air is filled with the aroma of coffee and fresh pastries. It’s the perfect place to catch your breath and decide which universe to explore next.

Key attractions:

• The haunted hotel: The boulevard’s ultimate “gem” for the bravest visitors. This isn’t a typical haunted house, it’s an interactive maze with live actors, where a new nightmare awaits around every corner. This attraction is strictly not for the faint of heart, and the screams you hear here are very real.
• Restaurants and shops: This area is home to numerous cafés offering a variety of cuisines and shops where you can find exclusive souvenirs and merchandise.

IMG Boulevard is suitable for all visitors. It’s the perfect place for a break between adventures or for those seeking a truly thrilling experience in the "Haunted Hotel."

3. A gastronomic guide and shopping: Where to eat and what to bring home as a souvenir

IMG Worlds of Adventure features 28 restaurants and cafés, so you’re sure not to go hungry. The key is to choose the right spot so that even lunch becomes part of the adventure.

Dining recommendations:

• For gourmets (and Marvel fans): Imagine sitting at a table in a restaurant that looks like Tony Stark’s private apartment, with a panoramic view of the Avengers battle below, while a waiter serves you a perfectly cooked steak. That’s exactly the kind of experience you should look for at Tony's Skydeck (MARVEL zone).
• For a family feast: CN feast (Cartoon Network zone) is more than just a buffet—it’s an opportunity to enjoy lunch in the company of Finn and Jake while the Powerpuff Girls fly by overhead. Kids will be thrilled (and great photos are guaranteed), and the variety of dishes will delight adults too.
• Quick and tasty snack: In the Lost Valley area, between escapes from dinosaurs, stop by Chang's Golden Dragon. Here, in the atmosphere of an Asian street market, you can quickly grab a hearty and flavorful noodle dish to fuel up and set off on your adventures with renewed energy.

Shopping recommendations:

• Marvel Universe: A true treasure trove for fans. Here you can find not only T-shirts but also exclusive collectible figures, weapon replicas, and comics that you won’t find in a regular store.
• Cartoon network store: A paradise for kids and nostalgic adults. With a plush Jake, a backpack shaped like Captain Planet, or a Johnny Bravo T-shirt, it’s almost impossible to leave empty-handed.
• IMG emporium: The largest store in the park, located on IMG Boulevard. If you can’t decide whether you’re more into Hulk or dinosaurs, this is the place for you. It features souvenirs and merchandise from every zone in the park.

4. Planning your adventure at IMG Worlds of Adventure

Now that you know what awaits you, let’s plan your visit so it goes perfectly.

4.1. Tickets and budget

The park offers several types of tickets: a standard one-day pass, an annual membership, and a Fast Track option that allows you to skip the lines at most attractions. Tickets can be purchased at the ticket office, but it’s better to buy them online through the official website, where discounts are often available. In addition to the ticket, factor in expenses for food, drinks, and souvenirs. A lunch for one person typically costs between $15–30, depending on the restaurant.

Prices are provided for reference only and are subject to change. We recommend checking the current prices on the official IMG Worlds of Adventure website before your visit.

4.2. How to get there

• By taxi/private car: The most convenient option. The park is located on E311 Highway (Sheikh Mohammed Bin Zayed Road), and your navigation app will easily find it. There is a large free parking lot right next to the park.
• By public transport: There is no direct metro line to the park. The best option is to take the metro to Dubai Mall or Mall of the Emirates station and then take a taxi from there. A taxi ride takes about 25–30 minutes.

4.3. Best time to visit

• Day of the week: To avoid crowds, plan your visit on weekdays (in Dubai, this means Sunday through Wednesday). Weekends (Friday and Saturday) and public holidays are peak times for visitor numbers.
• Time of day: Arrive right when the park opens. In the first few hours of the park’s operation, the queues for the most popular rides, such as The Velociraptor and Spider-Man, are minimal. You’ll have plenty of time to ride them several times.

4.4. Key park rules: what you need to know to avoid disappointment

• Height restrictions: Many of the extreme rides have strict height requirements. To avoid waiting in line unnecessarily, measure children’s height at the special stations at the park entrance or at each individual ride.
• Two essential items in your wardrobe: your most comfortable sneakers (trust us, you’ll walk several kilometers in a single day) and a light jacket or shawl. Yes, you heard right! It may be +40°C outside, but the air-conditioned areas inside can get quite chilly, so it’s best to bring something warm to stay comfortable while waiting for your Spider-Man ride.
• Luggage storage: There are paid lockers at the entrance where you can leave your backpacks and purchases, allowing you to explore the park with ease.

5. Who should trade a Dubai beach day for the World under the dome?

So is it worth swapping a day on a Dubai beach for the world under the dome? If you’re looking for more than just a sunbath, the answer is definitely yes. This is your chance to escape the scorching sun, not by retreating to your hotel room, but by stepping into prehistoric jungles. This is an opportunity to find entertainment for everyone: while Dad tests his sense of balance alongside Thor, the kids can hug the Super Siders, and Grandma can enjoy a quiet coffee on IMG Boulevard. And ultimately, it’s a chance to see legends come to life.

Of course, IMG Worlds is the perfect way to escape the heat, but in reality, it’s an escape of a very different kind. It’s a chance to hit pause on adult life for an entire day, turn off your phone, and dive headfirst into a world where the only mission that matters is helping the Avengers save the planet. It’s a chance to relive that childlike sense of wonder when you wholeheartedly believed that dinosaurs and superheroes were real, and here, under this giant roof, they truly are.

That sense of wonder is the best souvenir you’ll take home with you.